Road To A Million: Building A Million Dollar Cleaning Business is the podcast where Logan Manzanares along with his beautiful wife Katie document their journey growing their million dollar home cleaning businesses.
Logan & Katie started their first home cleaning business in 2020.
Currently their home cleaning businesses do $3,000,000 in annual revenue.
They have also helped 6 other business owners build million dollar businesses in 2025 alone.
Each week, Logan & Katie share battle-tested tactics, wild stories, and million-dollar frameworks that help you dominate your local market, build a winning team, and finally stop working IN your business so you can work ON it.
If you’re hungry to hit $1M and beyond, you’re in the right place.
Episodes
Monday Aug 11, 2025
Monday Aug 11, 2025
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Introduction to Problem Solving 0:00
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Introduce the importance of problem-solving in business.
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Emphasize the need to stay in solution mode rather than complaining about problems.
Understanding the Problem-Solution Mindset 3:08
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Recognize that everyone faces problems (e.g., internet issues, employee challenges).
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Shift focus from the problem to finding solutions.
Influencing Others with a Solution-Oriented Approach 5:06
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Share personal anecdotes about teaching children the difference between problem-focused and solution-focused thinking.
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Encourage team members to adopt a similar mindset.
Aligning Actions with Goals 8:25
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Assess whether daily actions align with long-term goals.
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Encourage team members to evaluate their behaviors and adjust them to better align with their objectives.
Hiring and Training for Success 26:04
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Implement a structured hiring process to ensure the right candidates are selected.
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Train new hires effectively using updated systems and SOPs.
Offering Recurring Services to Clients 32:05
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Train team members to offer recurring services during initial client calls.
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Provide incentives for clients to choose recurring services.
Follow-Up Strategies 36:09
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Establish a follow-up process for clients after their initial clean.
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Use text messages and phone calls to encourage recurring bookings.
Continuous Improvement of Systems 48:09
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Regularly update systems and SOPs based on feedback and new information.
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Ensure that all team members are trained on the latest procedures.
Cautionary Notes
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Avoid focusing too much on problems; this can lead to a negative mindset.
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Ensure that all team members understand the importance of a solution-oriented approach.
Tips for Efficiency
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Regularly review and update SOPs to keep them relevant.
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Encourage open communication among team members to share solutions and best practices.
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Utilize technology to streamline processes and improve efficiency.
Monday Aug 04, 2025
Monday Aug 04, 2025
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1. Introduction 0:01
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Greeting participants and introducing the call.
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Mention of the significance of week 69 in their journey.
2. Recap of Previous Weeks 0:24
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Reflection on the first week of the journey.
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Mention of the first caddy packing and excitement.
3. Access to Previous Episodes 1:07
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Information on where to find previous episodes in both paid and free groups.
4. Success Stories from the Community 2:03
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Highlighting success stories of community members who achieved significant revenue growth.
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Mention of Jessica Lucas and Kayla Irby as examples.
5. Importance of Long-Term Commitment 3:15
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Emphasis on the time and effort required to grow a cleaning business.
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Acknowledgment of the challenges faced by new members.
6. Learning Through Experience 4:20
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Discussion on the best ways to learn about business: through doing, not just consuming content.
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Importance of spending money on marketing and operations.
7. The Concept of Tuition in Business 6:59
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Explanation of the idea that losing money is part of the learning process in business.
8. The Goal of Building a Million-Dollar Business 8:30
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Discussion on the freedom that comes with a successful business.
9. The Pursuit of Happiness and Freedom 9:43
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Reference to the movie 'The Pursuit of Happiness' and its relevance to business.
10. Sharing Revenue Growth Data 13:04
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Sharing of revenue data from community members to illustrate progress.
11. Importance of Progress Over Numbers 11:30
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Emphasis on the importance of continuous progress rather than just hitting revenue milestones.
12. Marketing Strategies and Consistency 27:00
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Discussion on the importance of consistent marketing efforts over time.
13. Client Fulfillment and Team Management 31:00
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Overview of client fulfillment metrics and team performance.
14. The Role of Google Reviews 32:27
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Importance of Google reviews in building a positive business reputation.
15. Hiring and Training Challenges 39:34
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Discussion on the costs and challenges of hiring and training new cleaners.
16. Conclusion and Call to Action 54:35
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Encouragement for participants to continue their journey and join the coaching program.
Monday Jul 28, 2025
Monday Jul 28, 2025
Join the FREE Home Cleaning Courses. Click Here
1. Introduction and Overview 0:02
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Greeting and introduction to the topic of the Loom.
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Discussion about the commitment to reach the revenue goal of $1 million.
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Acknowledgment of the challenges faced in the previous month.
2. Reflection on Previous Month's Performance 0:30
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Review of revenue drops from May to June.
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Analysis of the reasons behind the dip in performance.
3. Understanding Business Cycles 1:51
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Explanation of business cycles and the importance of accountability.
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Emphasis on taking responsibility for business outcomes.
4. Identifying Problems and Solutions 3:32
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Discussion on losing cleaners and its impact on business.
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Recognition of prioritizing revenue growth over team growth.
5. Importance of Team Growth 4:52
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Emphasis on maintaining high standards for team members.
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The role of culture in retaining clients and cleaners.
6. Accountability and Standards 5:57
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The necessity of confronting issues promptly.
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Importance of clear communication of standards to the team.
7. Building a Strong Culture 7:16
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Strategies for building a positive team culture.
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Importance of recognizing and praising good performance.
8. Consistency in Processes and People 9:04
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The significance of consistent systems and processes in business.
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The role of reliable team members in achieving business goals.
9. Learning from Mistakes 10:16
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Personal anecdotes about learning through practice and persistence.
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Encouragement to embrace mistakes as part of the learning process.
10. Business Seasons: Learning vs. Earning 20:01
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Explanation of the two business seasons: learning and earning.
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The long-term perspective on business growth.
11. Focus on Service and Impact 40:07
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Discussion on the importance of serving others and creating impact.
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Personal motivations behind business efforts.
12. Conclusion and Call to Action 54:47
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Encouragement to focus on consistent efforts in business.
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Reminder of the importance of accountability and maintaining high standards.
Monday Jul 21, 2025
Monday Jul 21, 2025
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1. Introduction to Monday Dooms 0:00
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Mondays are often viewed negatively, referred to as 'Monday Dooms'.
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The speaker welcomes everyone to the chaos of the work week.
2. The Importance of Consistency in Work 0:31
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Transitioning from weekend to Monday can be tough.
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Advice: "Never stop working" to avoid the start-stop feeling.
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Expect challenges that have occurred in previous weeks to happen again.
3. Recent Business Performance Overview 2:10
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Discussion of recent revenue changes:
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Four weeks ago, the business had its lowest revenue week since October.
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Now, the business has achieved its highest weekly revenue ever.
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4. Setting Expectations for Business Growth 3:28
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Understanding what it takes to grow a business predictably.
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Growth requires more effort than one might expect.
5. The Reality of Business Growth 4:06
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Growth involves pain, frustration, and challenges.
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It's essential to align actions with goals rather than comfort.
6. The Role of Vision in Business 6:02
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A visionary must see multiple steps ahead.
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Others may not understand the vision, leading to frustration.
7. Transition to Weekly Revenue Report 7:46
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Introduction to the weekly revenue report and its significance.
8. Revenue Breakdown and Insights 8:50
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Current revenue figures and comparisons to previous weeks.
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Importance of maintaining quality in the cleaning team.
9. Lessons Learned from Team Management 12:24
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The speaker reflects on past mistakes in prioritizing revenue over team quality.
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Emphasis on the importance of having a strong, reliable team.
10. Marketing and Sales Strategies 28:01
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Discussion on the importance of using internal marketing lists effectively.
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The need for consistent marketing efforts to generate leads.
11. Sales Process and Client Fulfillment 34:19
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Overview of the sales process and the importance of converting leads into clients.
12. Conclusion and Key Takeaways 54:11
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Emphasis on the importance of skills over money in business.
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Encouragement to continue learning and improving.
Monday Jul 14, 2025
Monday Jul 14, 2025
Join the FREE Home Cleaning Courses. Click Here
1. Introduction and Context 0:01
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Welcome and casual introduction.
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Mention of recent travel to Montana and its significance.
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Discussion of the house in Montana that is now listed for sale.
2. The Journey of Home Renovation and Investment 1:16
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Overview of renovations done on the Montana house:
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New roof, windows, kitchen, bathroom, flooring.
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Addition of a garage and an additional dwelling unit (ADU).
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Purchase price of the house: $450,000.
3. Real Estate as a Catalyst for Business Growth 5:39
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The house served as the first Airbnb, leading to further investments in real estate.
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Connection between real estate investments and the growth of the cleaning business.
4. Importance of Consistency in Business 7:29
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Emphasis on the significance of consistency in achieving business goals.
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Personal reflection on the importance of maintaining consistent efforts.
5. Networking and Building Relationships 9:10
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Story of joining a networking group and meeting a successful real estate investor, Mike.
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Importance of building relationships and learning from successful individuals.
6. The Role of Mentorship in Business Success 15:11
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How mentorship from Mike influenced business decisions and growth.
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The value of learning from experienced individuals in the industry.
7. Transitioning to the Cleaning Business 21:02
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Discussion on how real estate investments led to the establishment of the cleaning business.
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Importance of recognizing the interconnectedness of business ventures.
8. Current Business Metrics and Goals 22:49
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Overview of current revenue and growth metrics for the cleaning business.
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Discussion of challenges faced and strategies to overcome them.
9. Marketing and Lead Generation Strategies 42:13
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Breakdown of marketing expenses and lead generation results.
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Importance of consistent marketing efforts to drive business growth.
10. The Importance of Systems and Processes 49:20
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Discussion on the need for established processes to manage business operations effectively.
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How systems help in reducing emotional responses to business challenges.
11. Conclusion and Call to Action 01:06:03
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Recap of the journey and lessons learned.
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Encouragement to apply the discussed principles in building a successful cleaning business.
Monday Jul 07, 2025
Monday Jul 07, 2025
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Introduction and Background 0:03
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Happy Monday and introduction to the topic.
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Excitement about sharing a long-awaited story.
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Mention of the concept of 'reputation for money' and its significance.
The Importance of Learning from Others 1:16
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Sharing personal experiences to help others learn without suffering the same mistakes.
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Emphasis on the combination of learning from others and personal experiences.
Starting the Journey in Business 2:30
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Brief history of starting in the gym business in 2013.
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Struggles faced in the first three years, earning less than $5,000 a month.
Finding a Proven Business System 3:54
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Discovery of a proven business system that led to significant income growth.
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Importance of having a mentor or coach to guide through business challenges.
Transition to Real Estate Investment 6:01
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Transition from gym business to real estate investment in 2019.
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Strategy to buy rental properties for financial freedom.
Challenges in Real Estate Deals 8:22
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Encountering challenges with cash flow and financing for real estate.
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Learning about alternative financing methods.
Building Relationships and Networking 10:31
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Importance of networking and building relationships in real estate.
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Attending events and connecting with influential figures in the industry.
Mistakes Made in Real Estate Partnerships 15:18
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Discussing mistakes made in due diligence when partnering with others.
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Importance of vetting partners beyond community affiliation.
Financial Losses and Lessons Learned 18:13
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Sharing experiences of financial losses in various real estate deals.
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Emphasis on the importance of maintaining reputation and paying back lenders.
The Value of Reputation Over Money 34:08
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Discussing how reputation can lead to future opportunities and trust.
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Importance of making things right with clients and partners.
Creating Revenue and Business Growth 38:20
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Strategies for creating more revenue in the cleaning business.
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Importance of data and organization in business operations.
Current Business Metrics and Adjustments 39:02
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Sharing current business metrics and areas for improvement.
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Discussing marketing strategies and client retention.
Conclusion and Key Takeaways 56:58
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Recap of the importance of prioritizing reputation over money.
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Encouragement to focus on serving clients and maintaining strong relationships.
Monday Jun 30, 2025
Monday Jun 30, 2025
Join the FREE Home Cleaning Courses. Click Here
1. Introduction to the Call 0:00
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Welcome to the 'Road to a Million' call.
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Discussing the journey towards achieving a million-dollar business.
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Acknowledging that sometimes progress involves setbacks.
2. Reality of Business Fluctuations 0:16
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Business growth is not always linear; it can go up and down.
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This fluctuation is similar to weight loss, relationships, and emotions.
3. Inputs vs. External Factors 1:30
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Business performance is influenced by internal actions rather than external market conditions.
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Seasonal changes affect business dynamics; understanding headwinds and tailwinds is crucial.
4. Seasonal Changes in the Market 2:05
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Different markets experience seasonal changes (e.g., summer vs. winter).
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Example: Arizona has a headwind in summer, affecting business growth.
5. Importance of Inputs During Down Seasons 4:31
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During tough seasons, increased effort and inputs are necessary to maintain growth.
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Consistent inputs can lead to growth even in challenging times.
6. Mindset and Expectations 6:01
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Your mindset affects your business outcomes; believing in your ability to grow is essential.
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Expectations shape your perception of success or failure.
7. Understanding Human Behavior in Business 8:21
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Business is a game of human behavior; understanding how clients and employees respond is key.
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Recognizing patterns in behavior can help predict future actions.
8. Learning from Setbacks 10:25
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Acknowledging the loss of cleaners and its impact on business growth.
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Emphasizing the importance of communication and leadership during tough times.
9. Building a Stronger Team Culture 23:01
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Focus on core values and team culture to improve business performance.
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Importance of clear communication and accountability among team members.
10. Continuous Improvement and Commitment 36:00
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Commitment to ongoing improvement is crucial for long-term success.
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Emphasizing the need for consistent effort and learning from experiences.
11. Conclusion and Next Steps 58:10
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Encouragement to engage with the coaching community for support.
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Reminder that growth involves ups and downs, and perseverance is key.
Join the FREE $1M Home Cleaning Group. Click Here
In this group we host:
✅ Daily Live Calls🧠
✅ Courses 🤓
✅ Networking 👥
Here are the courses 😉
💸Million Dollar Cleaning Business Model
👣10 Steps To $10,000/Month
💳Million Dollar Facebook Ads Funnel
🎓 Alex Hormozi Tells My Story
🎥 Virtual Assistant Hiring Training
🧾 Go High Level Onboarding Training
Monday Jun 23, 2025
Monday Jun 23, 2025
Join the FREE Home Cleaning Courses. Click Here
Want the step by step process to build a million dollar cleaning business for free? Go here: masterclasscleaning.com
Don't know anything about me? That's fair.
I started my first business in 2013… it was a personal training gym.
I KNEW I was going to be a millionaire.
After my first 3 years in business I had made a total of $135,023 in revenue.
My profit was $1,620 in 3 years!!!
“So much for becoming a millionaire” I thought to myself.
But in year 4, I accidentally discovered the formula for success.
I found someone who had achieved what I wanted & I did everything I could to get a relationship with him.
That successful person happened to be a young Alex Hormozi. 🙏
With the help of a proven business system & a relationship with a successful person my business exploded.
In 2017, my personal training gym jumped to $342,158 in revenue & netted $71,617 profit.
It was life changing.
For the next 2 years I stacked cash.
And in May of 2019, I bought my first real estate investment. 🏠
It was a single family home that I put 25% down on. [$66,655 down payment]
3 months later I bought my second investment property where I put 20% down. ($50,907 down payment)
And on the last day of 2019 I bought a duplex that I lived in one unit & the second unit was a short term rental.($32,097 down payment)
We added an additional short term rental unit to this property & now had a new problem.
CLEANING!! 🧹
After failing to find consistent, reliable cleaners… I asked my wife a question.
What do you think about starting a cleaning business?
She agreed.
So on October 19, 2020 Bozeman 5 Star Cleaning was born.
And in 2023, we grew that cleaning business to $1,133,951 in revenue.
With a take home profit of $218,153.
In 2024 that business grew to $1,298,272
And netted $278,001.
Also in 2024, I started a second cleaning business in an entirely different state.
This channel is dedicated to showing exactly how I am growing million dollar cleaning businesses from scratch.
Are you looking to increase your probability of growing a million dollar cleaning business? 📈
Check out the Cleaning Business Coaching Program.
If you want to discover how to build a million dollar cleaning business that profits $200k a year without having to be the one in the field, selling or hiring I am your guy.
If you want to be a solo operator or stay small you don't need my help for that.
The Cleaning Business Coaching Program is for home cleaning businesses owners only.
🚫No commercial cleaning companies.
🚫No window cleaning companies.
🚫No pressure washing companies.
🚫No carpet cleaning companies.
In fact, I have helped hundreds of home cleaning business owners double, tripe & quadruple their businesses.
I have helped cleaning business owners reach the million dollar mark.
My intentions are very simple.
Make cleaning business owners as much money as possible!!
Why?
Cuz I want rich friends who want to make the world a better place.
So if you are still reading this then you are my kind of person.
You can apply to join the Cleaning Business Coaching Program 👇
https://cleaningbizcoaching.com/application
After you apply you can schedule a time to talk with me.
Leave your credit card at home because we will simply be seeing if I can
help.
And even if I can't help you…I will at least point you in the right direction.
I look forward to the opportunity to serve you my friend. 💪
Monday Jun 16, 2025
Monday Jun 16, 2025
Join the FREE Home Cleaning Courses. Click Here
Want the step by step process to build a million dollar cleaning business for free? Go here: masterclasscleaning.com
Don't know anything about me? That's fair.
I started my first business in 2013… it was a personal training gym.
I KNEW I was going to be a millionaire.
After my first 3 years in business I had made a total of $135,023 in revenue.
My profit was $1,620 in 3 years!!!
“So much for becoming a millionaire” I thought to myself.
But in year 4, I accidentally discovered the formula for success.
I found someone who had achieved what I wanted & I did everything I could to get a relationship with him.
That successful person happened to be a young Alex Hormozi. 🙏
With the help of a proven business system & a relationship with a successful person my business exploded.
In 2017, my personal training gym jumped to $342,158 in revenue & netted $71,617 profit.
It was life changing.
For the next 2 years I stacked cash.
And in May of 2019, I bought my first real estate investment. 🏠
It was a single family home that I put 25% down on. [$66,655 down payment]
3 months later I bought my second investment property where I put 20% down. ($50,907 down payment)
And on the last day of 2019 I bought a duplex that I lived in one unit & the second unit was a short term rental.($32,097 down payment)
We added an additional short term rental unit to this property & now had a new problem.
CLEANING!! 🧹
After failing to find consistent, reliable cleaners… I asked my wife a question.
What do you think about starting a cleaning business?
She agreed.
So on October 19, 2020 Bozeman 5 Star Cleaning was born.
And in 2023, we grew that cleaning business to $1,133,951 in revenue.
With a take home profit of $218,153.
In 2024 that business grew to $1,298,272
And netted $278,001.
Also in 2024, I started a second cleaning business in an entirely different state.
This channel is dedicated to showing exactly how I am growing million dollar cleaning businesses from scratch.
Are you looking to increase your probability of growing a million dollar cleaning business? 📈
Check out the Cleaning Business Coaching Program.
If you want to discover how to build a million dollar cleaning business that profits $200k a year without having to be the one in the field, selling or hiring I am your guy.
If you want to be a solo operator or stay small you don't need my help for that.
The Cleaning Business Coaching Program is for home cleaning businesses owners only.
🚫No commercial cleaning companies.
🚫No window cleaning companies.
🚫No pressure washing companies.
🚫No carpet cleaning companies.
In fact, I have helped hundreds of home cleaning business owners double, tripe & quadruple their businesses.
I have helped cleaning business owners reach the million dollar mark.
My intentions are very simple.
Make cleaning business owners as much money as possible!!
Why?
Cuz I want rich friends who want to make the world a better place.
So if you are still reading this then you are my kind of person.
You can apply to join the Cleaning Business Coaching Program 👇
https://cleaningbizcoaching.com/application
After you apply you can schedule a time to talk with me.
Leave your credit card at home because we will simply be seeing if I can
help.
And even if I can't help you…I will at least point you in the right direction.
I look forward to the opportunity to serve you my friend. 💪
Monday Jun 09, 2025
Monday Jun 09, 2025
Join the FREE Home Cleaning Courses. Click Here
Want the step by step process to build a million dollar cleaning business for free? Go here: masterclasscleaning.com
Don't know anything about me? That's fair.
I started my first business in 2013… it was a personal training gym.
I KNEW I was going to be a millionaire.
After my first 3 years in business I had made a total of $135,023 in revenue.
My profit was $1,620 in 3 years!!!
“So much for becoming a millionaire” I thought to myself.
But in year 4, I accidentally discovered the formula for success.
I found someone who had achieved what I wanted & I did everything I could to get a relationship with him.
That successful person happened to be a young Alex Hormozi. 🙏
With the help of a proven business system & a relationship with a successful person my business exploded.
In 2017, my personal training gym jumped to $342,158 in revenue & netted $71,617 profit.
It was life changing.
For the next 2 years I stacked cash.
And in May of 2019, I bought my first real estate investment. 🏠
It was a single family home that I put 25% down on. [$66,655 down payment]
3 months later I bought my second investment property where I put 20% down. ($50,907 down payment)
And on the last day of 2019 I bought a duplex that I lived in one unit & the second unit was a short term rental.($32,097 down payment)
We added an additional short term rental unit to this property & now had a new problem.
CLEANING!! 🧹
After failing to find consistent, reliable cleaners… I asked my wife a question.
What do you think about starting a cleaning business?
She agreed.
So on October 19, 2020 Bozeman 5 Star Cleaning was born.
And in 2023, we grew that cleaning business to $1,133,951 in revenue.
With a take home profit of $218,153.
In 2024 that business grew to $1,298,272
And netted $278,001.
Also in 2024, I started a second cleaning business in an entirely different state.
This channel is dedicated to showing exactly how I am growing million dollar cleaning businesses from scratch.
Are you looking to increase your probability of growing a million dollar cleaning business? 📈
Check out the Cleaning Business Coaching Program.
If you want to discover how to build a million dollar cleaning business that profits $200k a year without having to be the one in the field, selling or hiring I am your guy.
If you want to be a solo operator or stay small you don't need my help for that.
The Cleaning Business Coaching Program is for home cleaning businesses owners only.
🚫No commercial cleaning companies.
🚫No window cleaning companies.
🚫No pressure washing companies.
🚫No carpet cleaning companies.
In fact, I have helped hundreds of home cleaning business owners double, tripe & quadruple their businesses.
I have helped cleaning business owners reach the million dollar mark.
My intentions are very simple.
Make cleaning business owners as much money as possible!!
Why?
Cuz I want rich friends who want to make the world a better place.
So if you are still reading this then you are my kind of person.
You can apply to join the Cleaning Business Coaching Program 👇
https://cleaningbizcoaching.com/application
After you apply you can schedule a time to talk with me.
Leave your credit card at home because we will simply be seeing if I can
help.
And even if I can't help you…I will at least point you in the right direction.
I look forward to the opportunity to serve you my friend. 💪